Report finds that the ‘Justice League” Snyder cut campaign was fuelled by bots.
It was a passionate online campaign that persuaded Warner Bros. to let Zack Snyder finish the mythical “Snyder Cut,” 2017’s critically acclaimed Justice League. This has been revealed.
According to a new report by Rolling Stone, this is based on an investigation that WarnerMedia commissioned to investigate the extent of bot use in the Snyder Cut campaign.
Report finds that the ‘Justice League” Snyder cut campaign was fuelled by bots.
It was a passionate online campaign that persuaded Warner Bros. to let Zack Snyder finish the mythical “Snyder Cut,” 2017’s critically acclaimed Justice League. This has been revealed.
According to a new report by Rolling Stone, this is based on an investigation that WarnerMedia commissioned to investigate the extent of bot use in the Snyder Cut campaign.
The report stated that at least 13 percent of accounts participating in the discussion about the Snyder Cut were fake. This is far higher than the 3 to 5 percent cyber experts typically see when discussing a trending topic.
Although Snyder’s original vision of the DCsuperhero movie was clearly in demand, bots greatly misrepresented the number.
Snyder left Justice League during filming because of a personal tragedy. Avengers director JossWhedon was able to take over and complete the project. Whedon did more than oversee reshoots. He also made changes to the script to reduce the film’s runtime and improve the movie’s tone. It was a mess of two contradicting visions that resulted in a movie that was neither commercially nor critically acclaimed.
Soon, fans began to campaign for the Snyder Cut. It was eventually released on HBO Max in 2021. It quickly became the fourth most-viewed film on HBO Max. The film also received much more lavish critical praise because it had a more coherent vision.
WarnerMedia began an investigation after some wondered if the fan interest was genuine. The study revealed that there were fake and real authors who spread hateful content about WarnerMedia’s failure to restore the ‘SnyderVerse, and directed some shocking harassment at AnnSarnoff, Warner Bros. CEO, and other high-ranking staff members involved in the project.
Rolling Stone also collaborated with another security company to check suspicious activity. They said that “there is no doubt that bots were involved.”
It is unclear how well Snyder was aware of the extent of this online campaign.